Artificial Intelligence Blog Business Creativity Strategy Technology

AI Won’t Take Your Job, But Someone Who Knows How to Use It Might

AI Won’t Take Your Job, But Someone Who Knows How to Use It Might

By Scott Richards, Executive Strategist | 35 years in Digital Transformation & Growth

The Fear vs. the Fact

Every time a new technology arrives, the headlines predict mass unemployment. Steam engines, spreadsheets, and the internet; they were all accused of erasing jobs. Artificial intelligence is simply the latest entrant on that list. Yet history keeps repeating the same lesson: technologies don’t remove work so much as they reshape tasks. The roles that disappear are replaced by new ones that reward higher-order thinking, creativity, and strategic intuition.

SEO Strategy
Blog Strategy

Creating A Successful 2023 Holiday Season SEO Strategy

Creating A Successful 2023 Holiday Season SEO Strategy

Let’s learn how to create a successful 2023 holiday season SEO Strategy. As we enter the last few months of 2023, marketers and SEO experts have already started gearing up for the Q4 holiday season. It’s never too early to lay the groundwork for a winning SEO strategy in the fiercely competitive holiday shopping arena. Here’s a concise guide to crafting an effective 2023 holiday season SEO strategy.

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Blog Customer Service Marketing Strategy

What is Relationship Marketing?

What is Relationship Marketing?

Marketing is all about making connections. In 2022, relationships between you and your customers are more valuable than ever. Much like any relationship, it takes time to nurture and grow these relationships. So what is relationship marketing? Relationship marketing aims to maximize the lifetime value of each customer through building good relationships with them. We will take a closer look at the science behind building relationships for marketing and how to implement it in your own business.