Social Media: The Unnecessary Necessity

“I don’t need social media to promote my company” yeah those are the words from some people who think that social media is stupid & a waste of time for their business.  We are all living in a world where technology provides the easy-quick access to information. If you want to look for a place to eat, you go online and search the place. Also people look up social media channels to see visuals & if there is something that catches the eye.  The Sunday brunch avocado toast with a mimosa on the side image that you see on your feed from a friend you barely talk to, gives you the push to get out of bed & join the rest of the foodie movement. All based from an image, so why do so many people think that social media is unnecessary to the growth of their business?