Cold Email Versus Warm Email And Newsletter Campaigns in 2022
What is the difference between cold email and warm email campaigns in 2022? If you’ve ever sent out email campaigns, there’s a good chance you’ve heard both of these terms before. Cold and warm email campaigns are a common form of email marketing. Cold email campaigns are not something that many professionals will recommend because of its lack of personal touch. Warm email campaigns are built upon people you have had some interaction with in the past. Newsletters are a different form of email campaign that is sometimes referred to as an email blast. We will be discussing all three of these types of email marketing campaigns throughout this article.