Top Tips, & Tricks for SEO Marketing 2022
With 2022 right around the corner, digital marketing and advertising is going to continue to grow. We have put together some of the best marketing tips for 2022. In this article we will go over social media, Google My Business accounts, and mobile approaches.
The Best Marketing Tips For Social Media 2022
Social media is one of the best marketing tips of 2022. Like 2021, 2022 will continue to rely heavily on the use of social media. Since we are discussing SEO, you’ll be surprised to know that social media doesn’t do much good if you’re not paying to play. That is of course unless you’re using it strictly for SEO. For social media to help your SEO, you simply need to remain active. By posting to your accounts on a daily or every other day schedule, you will remain relevant. On the flip side, if you pay for social media advertising, then you may be aiming more towards sales than SEO. Both options can help with your SEO but if that is your focus, it may not make sense to pay for advertising.
A Google My Business Page Is One Of The Best Marketing Tips Of 2022
Google is the most popular search engine in the world. So, it’s imperative for every business to have a Google My Business page that shows up in search results locally. If you don’t already have a Google My Business page, you can create one in a few minutes. Sign into Google My Business, fill out the form, and publish your new page. If a listing already exists for your business, you can easily “claim” it instead of creating a new one from scratch. It is also important to post to your Google My Business page once a week to maintain the relevance we spoke about with social media.
Mobile First, For Killer SEO
Over the last decade, mobile browsing has continued to catch up and surpass PC browsing. Phones and other mobile devices generated 54.8% of all website traffic in the first quarter of 2021. It’s critical that you optimize your website for mobile devices. Most website builders have made it easy to do this within their platform or will do this automatically. Remember that mobile browsing goes way beyond a business’s website. In 2022, make sure that all your videos, content, pages, and marketing campaigns are formatted for mobile devices.
Be more personal
In this world of digital marketing, you must stand out against the static of your competitors. There is a lack of genuine connections in today’s digital marketing landscape. Being personable can go a long way. Starting with data, if you want to address a customer by name, speak to their interests, and engage them in a more meaningful way, you will first have to learn about them. Start with their name and email address. You can go a step further and collect data about their interests and activities. Customers won’t usually provide you with free information like this. So, provide them with something of value like a giveaway, or another free offer before you hope to gain any further, personal, information that you can use to your advantage.
You can also take a more personal approach to your online marketing efforts by using more conversational language. This can assure the customer that they are interacting with a human instead of a bot or some other form of artificial intelligence.
Utilize Blogs And Increase Their Length
As it is with social media, so it is with publishing content to your website. Consistently publishing blog content to your website can increase your SEO efforts and increase your online visibility. You’re likely to generate more organic traffic to your website. Sharing your thoughts and ideas can help generate leads for your business and establish you as a voice of authority throughout the industry. In 2022, it appears that longer blog posts provide better SEO value. Aim for somewhere between 800 – 1500 words per blog for the best results. This will make sure that your blogs are properly indexed by Google. This is one of those “rules” that you may have heard that Google has.
Here at Faceless Marketing, we develop engaging websites that speak clearly and directly to your target audience. Our compelling designs showcase your brand personality and key attributes. We build or improve business websites, so they are easy to use, both internally and client-facing. You save time managing your site and take potential customers from interested to engaged.
If your website looks unappealing or outdated, your audience will immediately have a negative impression of your business. They will not find your website appealing, which deters them from your page. You will miss out on leads because they will leave your page for a competitor’s page. Marketing moves fast, but so do we. Our marketing experts have worked with many businesses – large and small to develop their customer base and number of subscribers. Reach out to Faceless Marketing for a quote or FREE consultation. Call 1-800-357-1299 or email firstname.lastname@example.org and check out our YouTube channel for helpful videos.