Small Business Marketing Strategies for 2020 That Will Work For You
Small Businesses have many unique challenges that they face. You might be dealing with a limited budget, lack of staff, or no established customer base. One of the most key factors in growth is making sure that you focus on marketing and sales. We can say that after being in business for over 25 years. Even if your business is only a few years old, we’ll share small business marketing strategies for 2020 that will work for your business.
“Our Success is solely dependent on the success of our relationship with our client, and the effectiveness we provide towards achieving their goals.” This is the mission statement behind what we do at Faceless Marketing. Everything about this mission statement defines who we are and the type of work that we provide for our clients. We’ve helped small businesses like you to exceed their goals and grow. Along the way, we’ve collected a lot of data and firsthand experience. Most importantly, we know what works, and what doesn’t.
The Best Small Business Marketing Strategies for 2020
Marketing moves fast, but so do we. The COVID-19 pandemic has tested the strength and foundation of all businesses. However, there are ways that you can come out on top. Marketing is what will you’re your business. Did you know that 20% of your business budget should be reserved for marketing? This is because marketing will stimulate the necessary growth for small businesses. These small business marketing strategies for 2020 will be able to propel you forward.
SEO (Search Engine Optimization), Search Engines and Google My Business
If we had to say what one of the most important strategies is for business marketing, it would be SEO. We can’t stress enough how important localized SEO is for small businesses. Potential customers are searching for local products, services, or specializations. Will YOUR business show up in search results? Localized SEO matters for small businesses, whether you are a pizza parlor or a gym. One of the key aspects of local SEO is Google My Business. Google has been ranked the #1 website in the world consecutively. It is the go-to search engine for most of the world. If your local business is not listed on Google, potential customers will find your competitors first.
What do you do when you need to find something on the internet? Your search for it! If you’ve wondered how websites end up on the first page of Google, it’s because they were Search Engine Optimized (SEO)
Are You Producing Enough Content On Your Website and Social Media?
One of the ways to boost your SEO is by producing content for your website, blog, and social media. Over 20 years ago, Bill Gates coined the term “Content is King.” In 2020, this still rings true today. Consistently producing content for your website, blog and social media will increase your chances of showing up on the first page of Google. Creating blogs is one of the best ways to do this. It will be easier to rank for certain keyword phrases such as “small business marketing strategies for 2020”. Keyword phrases are a large part of SEO. Internet users use specific keyword phrases to find products, answer questions to look for advice.
Social Media – Are your Social Media Profiles Optimized?
Love it or hate it, social media is a necessity for small businesses. Contrary to popular belief, the purpose of social media isn’t likes, followers, or even engagement. Rather, the main goal of social media is for SEO. Did you know that social networks like Facebook, Youtube, and Twitter are among the top 100 websites in the entire world? Connecting your businesses to these websites will do wonders for SEO. Here is how:
• Linking Your Website – by linking your website to your social media pages, you are increasing the traffic that leads to the company website. Are your posts linked to your website? Is your business website visible in your profile?
• Business Profile Information – Is the information on your social media account accurate and up-to-date with the correct business information? You’d be surprised how many small businesses have incorrect or outdated data on their social media sites. If a potential customer calls your number and it doesn’t connect, they are going to move onto the next one.
Become A Member of a Forum or Local Online Community
When mainstream channels get too crowded, it can be difficult to connect with your target audience. Also, in recent years, we’ve seen a rise in forums or local-based online communities. Small business owners and specialists are joining websites like Quora to answer questions that users post. Community-centered websites like Patch get you connected with your community. Being consistently active on these websites also helps to boost your SEO ranking.
What Is SoLoMo And Why Is It Important?
SoLoMo is an acronym for Social+Local+Mobile marketing. SoLoMo consumer with a new mindset is delving into exciting territory with plenty of opportunities. In 2020, users are doing their own research before purchasing from businesses. They are seeking advice, reading reviews, and sharing experiences on social media.
Digital Local Marketing for Small Business – SoLoMo.
Every Business Has Different Needs. After working with businesses both small and large, one key point we’ve learned is that every business is different – they have different needs, challenges, and goals. What works for one business might not work for another. As a result, you’re going to need a marketing strategy custom-tailored to YOUR business.
Get the Best Marketing, Guaranteed
At Faceless Marketing, we trust in our process. So much so, that we are offering a Money-Back Guarantee Marketing Plan For Your Business. We are offering a Flat Fee for a Total Business Overhaul. We promise you that we will save or generate the amount that you have spent with us, or we’ll refund you the difference. Either way, it’s a win for you.
Are You Interested? Reach Out To Us
Every business has been impacted by the COVID-19 crisis – yours is one of them. The time to take action is now. Take charge now, and don’t delay. Your competition could be making the first move. Reach out to Faceless Marketing. Call 1-800-357-1299 or shoot us a Message Here.